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Digital Tools

Increase the chance of converting a site visitor into a lead by utilizing digital conversion tools. These tools will provide your customers with additional information and engage them on a deeper level to generate more hot leads.

BlackBook Online Trade Accelerator and Kelley Blue Book LeadDriver are offered for 90 Days free to new Dealer Enrollees

The enrollment process is easy:
1. Learn about the certified providers below
2. Click the “Enroll” button
3. Fill out the form with your desired provider and package
4. Click the “Enroll” button to submit
5. Receive a confirmation email & contact from the provider

Put the power of Black Book data and the proven performance of the Trade-in Estimator range to work for your website! Daily data collections from over 60 auto auctions will give your consumers the most accurate snapshot of the market for their valuable trade-in. A fresh and simple user experience helps to generate high quality, down funnel leads that close well above industry standards.

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Founded in 1926, Kelley Blue Book is the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry. Our flexible LeadDriver trade-in tool integrates trusted Kelley Blue Book trade-in values directly into your dealer site. LeadDriver gives car shoppers the information they need, a Trade-In-Value, while providing dealers a robust lead that includes data on the shopper’s trade-in and Vehicle of Interest as well as their contact information.

Enroll Now